Google Business Profile Setup

We create and verify Google Business Profiles that accurately represent your business, meet Google’s eligibility requirements, and are built correctly from the start, without risking suspension or visibility issues.

Why Proper Google Business Profile Setup Matters

  • Black Mikey Mouse logo with red, yellow, and blue accents on a white background.

    Visibility

    Profiles that follow Google’s structure and category rules are more likely to appear in Maps and local results.

  • Silhouette of a person sitting on a mountain peak, overlooking a sunrise or sunset.

    Trust

    Accurate business details, correct categories, and proper verification build credibility with both Google and customers.

  • Black silhouette of a person sitting on a rock, gazing at the sunset over the ocean.

    Prevention

    Clean setup reduces the risk of suspension, re-verification requests, and eligibility conflicts later on.

A computer screen displaying the Google My Business webpage viewed through a magnifying glass.

Why Many Google Business Profiles Fail at Setup

Most setup issues happen because business owners are trying to navigate unclear guidelines on their own.

Common problems include:

  • Incorrect primary or secondary category selection

  • Ineligible address or improper service-area configuration

  • Business name formatting that violates guidelines

  • Choosing the wrong verification method

  • Missing or insufficient documentation

  • Profiles created without understanding Google’s eligibility rules

  • Listings that never appear publicly after creation

These issues are preventable when the setup is handled correctly.

What’s Included in Our Google Business Profile Setup Service

We don’t just “create a listing.” We ensure it’s structured properly, verified correctly, and aligned with Google’s current policies.

  • We confirm your business qualifies for a Google Business Profile and determine the correct setup structure, storefront, service-area, or hybrid.

  • We build or correct:

    • Business name formatting

    • Address or service areas

    • Primary and secondary categories

    • Attributes and core details

    Everything is aligned with Google’s guidelines.

  • Verification is where many profiles fail.

    We guide you through the correct method (video, postcard, live verification, or other approved routes) and ensure you’re prepared with the proper documentation.

  • We review your setup against Google’s current policies to reduce the risk of suspension or future re-verification.

  • Once live, we provide guidance on next steps, whether that’s optimization, management, or ongoing protection.

    This service focuses on building the foundation correctly.

Our Google Business Profile Setup Process

01
Business & Eligibility Review

We assess your business model, address eligibility, and category structure.

02
Profile Setup or Correction

We create the profile or correct an existing one to align with guidelines.

03
Verification Support

We guide you through the appropriate verification method and documentation requirements.

04
Final Review & Go-Live Confirmation

We confirm visibility in Maps and Search and ensure everything is properly connected.

Who This Service Is For

This service is ideal for:

  • New businesses launching locally

  • Service-area businesses without storefronts

  • Contractors, locksmiths, HVAC, and regulated industries

  • Businesses confused by Google’s verification process

  • Owners who want to avoid mistakes and suspension risk

  • Agencies needing compliant client setups

This service is not for suspended profiles.
If your profile already exists but is suspended, visit our GBP Reinstatement service instead.

Why Businesses Trust Reinstate Labs with GBP Setup

Reinstate Labs focuses specifically on complex Google Business Profile issues, including compliant setup for businesses in high-risk or regulated industries.

Businesses choose us because we offer:

  • Deep understanding of Google’s eligibility requirements

  • Experience with service-area and regulated businesses

  • Compliance-first approach (no risky shortcuts)

  • Reduced suspension and re-verification risk

  • Clear communication throughout the process

  • Structured, documented setup practices

We don’t treat setup as a formality. We treat it as the foundation of your visibility.

Get Your Google Business Profile Set Up the Right Way.

A properly built Google Business Profile supports visibility, trust, and long-term stability. We help you start correctly, so you don’t have to fix it later.

Got Questions? We’ve Got Answers.

Is Google Business Profile free?

1

Yes. Google does not charge to create a profile. Our service covers professional setup, verification guidance, and compliance alignment.


How long does setup and verification take?

2

It depends on the verification method and business type. Some profiles verify quickly, while others require additional review.


Can you help if my profile isn’t showing up?

3

Yes. If the profile is new or incomplete, setup correction may resolve it. If it’s suspended or removed, we’ll guide you to the appropriate service.


Do you support service-area businesses?

4

Yes. We frequently work with contractors, home service businesses, and mobile businesses that do not operate from storefronts.


What documents might Google request?

5

Google may request business registration documents, utility bills, storefront signage, or video verification. We prepare you for what’s required.


Can you fix a profile someone else created?

6

Yes. We can correct improperly created profiles and bring them into compliance.